Granterra
Designing the Ultimate Travel Companion
We turned Granterra’s deep knowledge of Havasupai Falls into a gorgeous digital and print experience, complete with watercolor illustrations and user-friendly travel tools. Their brand now invites adventurers to explore with confidence.
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About Granterra
Granterra is a travel startup focused on creating immersive guides and tools for exploring unique outdoor destinations, starting with their flagship experience at Havasupai Falls. Led by entrepreneurs with a deep love for nature, the brand empowers travelers with knowledge, inspiration, and practical resources to plan unforgettable adventures.
The Challenge
Granterra’s team had deep expertise and a passion for storytelling, but they needed a creative partner to translate their insights into a polished, professional digital experience. They were looking for a full brand build, high-quality travel collateral, and a website experience that captured both the beauty of the journey and the practicality of planning it.
How We Got it Done
- Brand identity
- Content design and creation
- Social media marketing
- User collateral
- In product design
- Illustrations
Turning Trail Wisdom into Tangible Tools
We collaborated with the Granterra team to design a brand that felt rooted in nature, refined in execution, and tailored to travelers. From a full visual identity and brand guide to user-friendly web design and content, we helped bring their vision to life across every channel.
A standout deliverable was a coffee table-style printed guidebook for Havasupai Falls, featuring hand-painted watercolor illustrations and detailed, field-tested travel tips. It was as beautiful as it was useful.
Design That Matches the Destination
In addition to web and print assets, we supported Granterra with:
- Free and premium digital travel guides
- In product tools and UI components
- Social media content and marketing copy
- Flexible, scalable templates to grow with their offerings
Every asset reinforced the sense of adventure and attention to detail at the core of their brand.
A Digital Brand Built to Explore
Granterra’s new online presence brings their knowledge and spirit to life. Whether users are planning their next national park getaway or dreaming about future hikes, the brand now has the tools and design foundation to meet them at every stage of their journey.
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