The existing website was outdated and clunky, offering a frustrating user experience and boring visuals. As part of the redesign, we updated navigation and functionality to improve UX and implemented new visual assets that matched their brand and vision.
ClickDimensions
ClickDimensions
Modernizing Design and Functionality
ClickDimensions offers a software product designed for SMBs that unifies sales and marketing efforts for better lead management.
ClickDimensions offers a software product designed for SMBs that unifies sales and marketing efforts for better lead management. Little Taller came on as a partner to complete a full website redesign and modernize the look and feel of their brand.
Improving Site Navigation and User Experience
It was critical to showcase what the ClickDimensions product does and the value it brings to users. We displayed product screenshots strategically with enough context so users could clearly understand the reference without overloading them with charts and metrics.
New visual branding and design was implemented across landing pages and gated content, like the ClickDimensions Marketing Audit and Data Assessment.
Improving the site navigation involved adding new footers and navigation menus to clearly display the available pages and related content. New calls-to-action were added with bright colors and clear “Book a Demo” buttons.
Product pricing and licensing options needed to be communicated more clearly. With the new design of the pricing page, we clearly laid out a comparison table showing the feature variances with elements to encourage conversion and upselling.
Landing pages were added to allow users to easily set-up product demos, with contact forms integrated into ClickDimensions’ CRM, enabling better collaboration between marketing and sales.