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Basic overview
Granterra is a startup offering travel guides and other travel-related services for unique destinations, starting with Havasupai Falls. Staffed by experienced entrepreneurs passionate about nature and outdoor experiences, Granterra provides information, tools, and resources for building ideal trips to national parks and beyond.
We got it done:
- Brand identity
- Content design & creation
- Social media marketing
- User collateral
- Illustration & in-product design
Opportunity
When we started working with Granterra, they had many ideas and great information. They just needed a hand architecting everything and turning their robust knowledge into highly clickable, savable online resources.
Solution
We worked with Granterra to meet several needs, including developing a brand guide, collaborating with them to design and build their website, and turning their ideas into beautiful resources and handy tools using our unique design offerings. We were particularly excited to incorporate hand-painted imagery of the gorgeous scenery of Havasupai Falls and the journey in and out of the Falls area.
Beauty meets function and form.
In the end, we created several free and paid guides, as well as a plethora of website design enhancements—not to mention product design, website design and development, marketing copy, and more. We supported them across several verticals as needed to help them bring their unique vision to interested adventurers worldwide. Working with them to create a brand and online presence to match the stunning visuals inherent to their unforgettable destinations was a pleasure.
Your Guide to a Southwest Adventure
Granterra is a startup offering travel guides and travel-related services for unique destinations, starting with the flagship excursion to Havasupai Falls.
Staffed by experienced entrepreneurs passionate about nature and outdoor experiences, Granterra sought to provide information, tools, and resources for building ideal trips to national parks and beyond.
How We Got it Done
- Brand identity
- Content design and creation
- Social media marketing
- User collateral
- In-product design
- Illustrations
Transforming Intimate Knowledge into Digital Resources
The Granterra team already had incredible ideas and great information for how to best navigate stunning outdoor destinations like Havasupai Falls, but they needed a partner that could architect a digital project.
Little Taller presented the skills and expertise they were looking for to transform their robust and intimate knowledge into sought-after online resources that readers could easily access and save.
Exquisite Design Prepares for an Exceptional Journey
Little Taller worked with Granterra on multiple deliverables using our unique design abilities, including a developed brand guide, a new website design and build, and beautiful resources and handy tools.
A popular collateral piece incorporated exquisite hand-painted, watercolor illustrations depicting the gorgeous scenery of Havasupai Falls. This coffee-table-style book is pretty enough just to look at, but also contains all of the information needed to plan a successful trip to the area.
Evolving a Brand to Match Unforgettable Experiences
Additional support included creating free and paid online travel guides, website design enhancements, product design, website design and development, marketing copy, and more.
Little Taller collaborated with their team across several verticals to connect interested adventurers worldwide with their unique mission and vision. The new and evolved Granterra online brand presence matches the magnificent visuals only offered in unforgettable outdoor destinations.